Get started on a new website project or website redesign project by asking these questions focusing on the user and business goals first.
A recent MIT graduate contacted me over LinkedIn and asked for an informational interview, here are my answers on how I make choices in my career and plan for success.
A how to guide in determining the right metrics that align with overall business goals and show how your UX and designs impact ROI.
How to go from a list of features and functionality to a clear idea of how the product helps users achieve success
Finding humanity in project definition by understanding how to help your users be happy and achieve success.